Star Wars mania is in full effect as the brand new film gets ever closer.  To capitalize on the onslaught of all things Star Wars before Force Awakens comes out, Fiat-Chrysler has joined the #DodgeSide (get it!?) and is combining their vehicles with classic Star Wars imagery.

Each brand of FCA gets highlighted in the various ads, but the one that stands out the most is Dodge’s.  In reference to when Uber ran the special deal to get driven around in a custom Dodge made to look like a Stormtrooper, there is a legion of Dodge Challengers decked out in all white with a special-edition Viper at the forefront.  The ‘Imperial March’ plays as the cars slowly proceed.  It’s a great spectacle to see and made even better with the music playing, be careful however not to get it stuck in your head afterwards.

What makes the Viper even cooler is that it is done up to look not like the old favorite baddy Darth Vader, but new Sith Lord Kylo Ren.  While one could hope for a lightsaber exhaust, alas, that is not the case here.  Still, fans of Star Wars and Dodge have just found the best kind of intersection.  Enjoy!

Make sure to check out our new and used line-up on Bayside Chrysler Jeep Dodge’s website. Download our mobile app to your smartphone device to keep up to date on special offers at the dealership. Like us on Facebook, follow us on Twitter, and subscribe to our YouTube channel for more auto news.