Tag Archives: Ralph Gilles

Check Out FCA’s Ralph Gilles Race a Viper ACR Around the Track for Labor Day Weekend

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Oh to be the head of a car company so that I could spend my weekends “test driving” the hottest and fastest cars.  That’d be a nice way to live.

That’s just what Ralph Gilles, Fiat-Chrysler’s Head Designer, gets to do.  Auto Evolution hosted a look at how he spent his Labor Day weekend.  He took off from the office and headed to the Pittsburgh International Race Complex to take the Dodge Viper ACR for a few trips around the track.

The videos of the event are a blast.  It’s entertaining to see someone who clearly loves the place he works for and the products they make enjoy them in a way so few get to.  He races his ACR against another one.  Check out the videos and try not to want a career change afterwards.

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SRT Viper Named “Collectible Car of the Future” by NAHC

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SRT Viper

Last month, the SRT Viper was honored by the National Automotive History Collection (NAHC) as a “Collectible Car of the Future,” the third time the Viper has received this award.

The SRT Viper beat out 19 other vehicles from 2013 to receive the award. NAHC members voted on the vehicles based on perceived longevity, specifically which vehicle will receive more attention at the Woodward Dream Cruise in 25 years. The Woodward Dream Cruise is the world’s largest one-day automotive event where car enthusiast take their classic cars for a cruise along Woodward Avenue through eight different host communities in Southeast Michigan. Additionally, there is live music, events for the kids, exhibitions, and more. In short, the Woodward Dream Cruise is the ultimate destination for classic cars, making it the perfect judge of a vehicle’s popularity and longevity.

Ralph Gilles, the President and CEO of SRT Brand and Motorsports, received the award from the President of the NAHC Board of Trustees at a recent ceremony. In response to the award, Gilles is quoted, “With fewer than 30,000 Vipers built since the nameplate’s launch in 1992, the Viper has earned its place as a unique, hand-built American exotic supercar. The National Automotive History Collection further recognizes the exclusivity and collectability of our flagship performance machine from Chrysler Group.”

For more information on the 2014 SRT Viper, contact us at Bayside Chrysler Jeep Dodge. Make sure to follow us on Facebook and Twitter for monthly specials and auto news.

SRT Viper’s New Anodized Carbon Special Edition

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SRT refuses to not make the new Viper more appealing.

The power and speed may be enough to bring you over on the side of the reborn SRT Viper, but that doesn’t mean drivers shouldn’t look the best while speeding down the roads.  Even if you’re going to be just a blur, you may as well be a colorful blur.  SRT has announced a new package for the Viper and included in that deal is a whole new color.

The Anodized Carbon Special Edition package for the SRT Viper GTS includes new five-spoke wheels dubbed “Rattler” wheels decked out in Black Viper Chrome, Gloss Black GTS badge, Satin Black exhaust bezel, and Anodized Carbon fuel filler door.

The most noticeable feature of the package, however, is the first thing the eye catches.  A new color, a metallic matte exterior, is also included.

“We’ve been waiting for the right time to use this striking new exterior color at the Chrysler Group and as the flagship for the SRT brand, the Viper is the perfect vehicle to showcase this combination of finishes and details to create such a unique look,” said Ralph Gilles, President and CEO of SRT Brand and Motorsports, Chrysler Group, LLC. “The Viper’s unique, handbuilt and hand-painted process allow us to create these ultra-exclusive special series builds. At SRT, the art of the American exotic supercar is every bit as important as its performance, and this car is for the enthusiasts who feel that way too.”

The Anodized Carbon Special Edition Package for the SRT Viper GTS will begin in January 2014 and be limited to a production run of only 50 models.

If you want to know more about the SRT Viper GTS or how to get your hands on this limited run, then contact us at Bayside Chrysler Jeep Dodge.